How to buy and turn around a
distressed business or 'roll-up' competitors

On this site you’ll read real life stories of how 23 entrepreneurs find, fix and then sell small companies on the edge of failure. Sometimes we buy our weak competitors in a roll-up and get new clients cheaper by acquisition then organic growth. If you like these concepts, come to the next workshop. Learn how we...

✓  Find distressed companies that are worth saving for capital gains
✓  "Roll-up" your competitors for rapid growth with little cash or risk  
✓  Why buying a distressed business is the BEST way to do a start up

From KC Truby Lonesome Cowboy Publishing Inc. 301 Thelma Drive #426, Casper WY 82609 (760) 207-6385

About us / Contact

About Us

Contact Lonesome Cowboy Publishing Inc.

301 Thelma Drive #426, Casper WY 82609  Phone  760 207 6385     if calling,  I am almost always available between 1PM and 3PM Pacific time.

You may email KC Truby at   or use the question box below to send KC a direct message.

Who is KC Truby?

Well first of all I am an old, overweight, worn out cowboy (I have fallen off way too many horses.) that was kicked out of high school for kissing a girl in the back seat of drivers ed.   I am NOT a get rich guru,  I don’t live in a 5 million dollar mansion and I do not tell my readers they can get rich overnight without risk or work.

What I am is an old timer.  I believe in getting to your goals in a methodical step by step process.  I love small business and it has treated me well.  I also love teaching others what I have learned through trial and error over 45 years. You’ll never hear a bunch of theories – most of what you read on this web site is from our personal experience and history of buying, fixing and selling small companies.  I’ll add notes and case studies about others that have been to our seminars or people I’ve met over the years from time to time.  You’ll also be spared all the Fortune 500 stories of what some big company did years ago to build sales. Those stories are almost never relevant to owning a small business.

From our ranch in Wyoming, my wife, Linnea and I have bought or started 21 companies as a side line to our accounting business over the past 4 decades.  I did my first deal when I was 16 years old.   In 2012 we went into M&A full time as my wife had become tired of being an accountant.  We have a four year old son and she just wanted to work less.  Yeah that’s right,  I’m 61 and have a 4 year old.  By the way, I recommend kids to anyone over 55 that wants to stay young and active.

Today we live on a small horse property in Arizona where I moved to run one of our most recent acquisitions.   (My wife loves the warmer weather.) We do own, at any given time, all or part of 5 to 10 companies all over the western USA.   I work about 30 hours a week because some of our companies take less then 6 hours a month to run.  Most of my time today is spent teaching others what I have learned or developing our management team so we will have passive lifetime income after retirement.

We’ve also had a few other small successes in life.

Starting at age 16 I have been in business (I found early that I was terminally unemployable) and by the age 31 we moved into the 1%.  Luckily I have been there most of the years since.

Since 1989 through our accounting and training companies, we’ve been able to teach 18,000 business owners how to improve cash flow and find more customers by installing standardized management & marketing systems into their small business.

During that time I was able to write one book and 7 training and operations manuals on business building that thousands of CPA firms & small business owners used to prosper with better marketing and cash management.

From 1990 to 1995 we sold over one million audio cassette tapes called the Business Builders.   A monthly cash flow and marketing class geared toward the small business doing $100,000 to $5,000,000 in sales.  We stopped doing the tapes because I ran out of things to say,  a giant surprise to my wife.

Between 1997 and 2005 we founded and ran Bridge21 the largest QuickBooks training company in the world (at the time) with over 250,000 business clients in 4 countries.  The classes we developed were delivered by more than 400 licensed accounting firms worldwide.  I later, sold that business.

In 2007 with my wife Lin, we founded Paperless Overnight Work Flow a software and service that allows small companies to cut office cost by 50% through paperless automation.

Today we continue to own a few small businesses and teach entrepreneurs how to find distressed small companies worth saving, providing the exact process to rebuild that company and then help on finding the next owner or manager.


We Start With Our Mission Statement and Overview

LCP is a publishing company that creates training in house and collects outside resources centering on M&A in the small business market. Our goal is to help the entrepreneur, business student or individual to creating a rapidly growing, profitable, turn-key cash cow business.


Our training is centered on 3 main opportunities / solutions to a problem

  1. A small business can grow rapidly by buying other small companies.
  2. Once you own a company you must install systems to operate the business as a turnkey operation
  3. It is critical to install managers on performance pay so the owner can step out of the daily activity


Our goal is to make the lives of our readers more productive and prosperous by helping them focus on the 4 most important tasks in their business. This is what your business pays the owner to do….

  1. Buy customers from acquisitions, line extension, JV and referral sales efforts (occasionally advertising)
  2. Build relationships with staff, vendors and customers, so they understand what you are trying to do
  3. Create operations systems so your company runs better, faster and cheaper without the owner
  4. Review reports and KPI to make sure your business is doing what you want, before it is too late.


Using our experience and business knowledge, we have the capacity to sort through the thousands of pieces of business data generated each week and bring to our customers only those pieces of data that are useful in reaching their specific goals. The information we bring will focus on 3 areas

  1. Deals that we like or use as an example of doing acquisitions.
  2. Relationships with supporting vendors and other members who are doing this type of work now
  3. Specific solutions on managing a business – these can be modified for the members personal BIG BOOK


We are storytellers so our material is easy to understand and apply in everyday business situations.  The poster below hangs on the wall of my barn.

Click on the picture for the full view.  You may want to create something like this for yourself, to remind us of what’s critical if we wish to be successful.

Creed of daily tasks